Phoenix, AZ · Local SEO
Desert State Moving
112%
increase in organic search traffic
The challenge
Desert State had a solid reputation and plenty of moving experience — but Google barely sent them traffic. Their website ranked for a handful of generic terms and competitors were taking the high-intent searches that actually generated moving leads.
What we did
- Rebuilt the site's service + location architecture
- Created dedicated pages for high-value moving services and cities
- Reworked on-page SEO around commercial search terms
- Built local authority through relevant citations and backlinks
The results
- 112% increase in organic search traffic
- 67% increase in organic leads
- 24 new service + location keywords reached page one
+112%
organic traffic
+67%
organic leads
24
page-one keywords
“We finally started showing up for the searches our customers were actually making.”